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Marlan Warren is a free-lance publicist who promotes entertainers and book authors (Roadmap Communications and Book Publicity by Marlan, respectively). She is also a film maker (Roadmap Productions), Reiki Master/Teacher (Light Hands Reiki Studio and Institute), Screenwriter, Novelist, PhotoJournalist, Tai Chi practitioner. 

Sunday, July 1, 2018

You have to be THIS smart to read this book: "The Frugal Editor" by Carolyn Howard-Johnson



When I published this review in July 2015, I received this lovely note from the incomparable how-to-do-it-frugally series author Carolyn Howard-Johnson:

Carolyn Howard-Johnson
July 25, 2015 at 10:30 AM
  What a smart review site! Marlan, your reviews are so complete they have to keep people who want real information and guidance about the books they read coming back for more! Best, Carolyn

Title: The Frugal Editor: 
  From Your Query Letter to Final Manuscript to the Marketing of Your New Bestseller (2d Edition)
Author: Carolyn Howard-Johnson
Publisher: HowToDoItFrugally Series of Books for Writers (pub. 4/3/15)
ISBN-13: 978-1505712117  288 pages  Kindle: $3.99  Paperback: $17.95 Amazon

Reviewer:
Marlan Warren

Genre: Self-Publishing Editing

Summary: What sets “The Frugal Editor” apart from the status quo of grammar/style reference books is the ease and simplicity with which it presents a wealth of well-organized information. With humor and high intelligence, Howard-Johnson covers an impressive variety of topics vital to every editor’s survival in eighteen chapters, seven appendices and an accessible index that can help a harried editor quickly find answers to pressing editorial questions.
 
“To neglect researching the language we write in when we so assiduously research the facts for what we write is folly.”—Carolyn Howard-Johnson
 
As a professional writer and editor, I know firsthand the pain of discovering a grammar mistake or typo in a manuscript I thought was finished and reviewed dozens of times. DIY editing can be like trying to take out your appendix in a forest where you can’t see the trees. However, into all our writers’ lives a lot of editing must fall, and our manuscripts must be flawless if they are to be sent to a publisher or be self-published.
 
This is where “The Frugal Editor” comes in.
 
I was actually on a book editing assignment when I received a copy of “The Frugal Editor” from the author in exchange for an honest review. It fell into my lap like heavenly manna.
 
The Table of Contents sets the tone with such promising and funny titles such as:
"Getting Cute with Caps"; "Effusive Italics"; “Quotation Marks for the Two-Dumb Reader"; "What About Those Double Adjectives?"; and "Ellipsis Dots Gone Wild.”

Inside this comprehensive handbook is a meticulously organized wealth of information that covers the most common editing questions that can still niggle even the most seasoned of editors. The book’s seven appendices include "My Generous Agents,” which features the responses from agents about what submissions turn them on and off, as well as sample query letters for submissions of media kits and books for film consideration.
 
“The Frugal Editor” fills the niche between dry, technical style manuals and the kinder-gentler teacher approach. Howard-Johnson's presentation gives us the feeling that we are seated in her classroom, with the added benefit that she will not disappear at the end of the semester.
 
Howard-Johnson makes the valid point that even if you are an English teacher/scholar, your "credits" don't perfectly transfer to the exact knowledge required for excellent book editing. Although she provides many handy tips, she still urges authors to seek professional editing assistance. Four eyes are better than two, right?
 
As with the other books in her “How to Do It Frugally” series, Howard-Johnson is again writing for the Highest Common Denominator in reader intelligence. It is NOT for Dummies. In fact, I’d suggest a printed warning, similar to the ones at the base of roller coasters that states:
 
"You have to be THIS smart to read this book."
 
ABOUT THE REVIEWER
 
Marlan Warren is a book publicist with Roadmap Communications in Los Angeles, as well as a journalist, blogger, novelist, playwright, screenwriter, and filmmaker. She regularly reviews for the Midwest Book Review. Her blogs include “Roadmap Girl’s Book Buzz” and “L.A. Now and Then.” Her novel, “Roadmaps for the Sexually Challenged: All’s Not Fair in Love or War” is available on Kindle, and her documentary “Reunion” has been shown internationally at film festivals. Her play “Chasing Sangha” debuted at the Athena Cats Play Fest in 2017. Currently, Marlan is in post-production for her film, “What Did You Do in the War, Mama?: Kochiyama’s Crusaders” based on her play “Bits of Paradise” (performed in 2017 at Rogue Machine Theatre and in 2008 at The Marsh). Both works celebrate the women behind the barbed wire of the “Japanese American Internment.”
 
Contact: memoircity@gmail.com
For more info about Marlan:
Roadmap Communications

PS - After reading THE FRUGAL EDITOR, I wrote author Carolyn Howard-Johnson and suggested the book's motto could be "You have to be THIS smart to read this book." She promptly asked me for permission to use that as a slogan.

Permission granted!


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ABOUT CAROLYN HOWARD-JOHNSON

  • Best known as The Frugal Book Promoter.
  • Youngest person ever hired as staff writer for the Salt Lake Tribune--"A Great Pulitzer Prize Winning Newspaper."
  • Editorial assistant at Good Housekeeping Magazine (NYC).
  • Handled PR accounts (press releases) for fashion publicist Eleanor Lambert.
  • Columnist for The Pasadena Star News, Home Decor Buyer and the Glendale News-Press.
  • Currently columnist for My Shelf: "Back to Literature" (giving out annual "Noble Prize").
  • Graduate of University of Southern California.
  • Instructor for UCLA Extension Program
  • Award-Winning Novelist: "This Is the Place"
  • Award-Winning Non-Fiction: "Harkening"
  • Chapbook of Poetry named "Ten Best Reads" by the Compulsive Reader
  • Won Irwin Award (Book Publicists of Southern California
  • Named Woman of the Year in Arts and Entertainment Award by California Legislature.

You can hook up with Carolyn and enjoy her communications at:
Sharing with Writers and Readers blog (A Writer's Digest 101 Best Websites pick!)
Carolyn Howard-Johnson.com
You can subscribe to Carolyn's newsletter by sending an e-mail with "subscribe" in the subject line to HoJoNews@aol.com.

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